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	1.	International Marketing [CD] / Philip R. Cateora, John L. Graham. by Cateora, Philip R Graham, John L Series: McGraw-Hill/Irwin series in marketing Edition: 12th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2005 Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.84 CAT-I 2005 CD804979. Add to cart (remove)
	2.	Product Management / Donald R. Lehmann, Russell S. Winer. by Lehmann, Donald R Winer, Russell S Series: McGraw-Hill/Irwin series in marketing Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2002 Online resources: Publisher description Table of contents Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.56 LEH-P 2002 801865. Place hold Add to cart (remove)
	3.	International marketing / Philip R. Cateora, John L. Graham. by Cateora, Philip R Graham, John L Series: McGraw-Hill/Irwin series in marketing Edition: 12th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2005 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.848 CAT-I 2005 804260, ... Items available for reference: Lahore Business School Library: Not For Loan (4)Call number: 658.848 CAT-I 2005 CD804260, ... Place hold Add to cart (remove)
	4.	Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton. by Etzel, Michael J Walker, Bruce J Stanton, William J Series: The McGraw-Hill/Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2001 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 ETZ-M 1994 804889. Place hold Add to cart (remove)
	5.	Marketing / Roger A. Kerin ... [et al.]. by Kerin,Roger A Hartley,Steven W Berkowitz,Eric N Rudelius,William Series: McGraw-Hill/Irwin series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Irwin, c2006 Online resources: Publisher description Table of contents only Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 KER-M 2006 800340, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 KER-M 2006 CD804543. Place hold Add to cart (remove)
	6.	Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by Perreault, William D McCarthy, E. Jerome (Edmund Jerome) Series: McGraw-Hill/Irwin series in marketing Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2006 Availability: Items available for loan: Lahore Business School Library (10)Call number: 658.8 PER-E 2006 802833, ... Items available for reference: Lahore Business School Library: Not For Loan (10)Call number: 658.8 PER-E 2006 CD802833, ... Place hold Add to cart (remove)
	7.	Principles of Advertising & IMC / Tom Duncan. by Duncan, Tom (Thomas R.) Duncan, Tom (Thomas R.). IMC Series: The McGraw-Hill/Irwin series in marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, IL : McGraw-Hill/Irwin, c2005 Other title: Principles of advertising and IMC Online resources: Publisher description Table of contents only Availability: Items available for loan: Lahore Business School Library (3)Call number: 658.827 DUN-P 2005 800250, ... Items available for reference: Lahore Business School Library: Not For Loan (2)Call number: 658.827 DUN-P 2005 CD815984, ... Place hold Add to cart (remove)
	8.	Marketing Research: Donald R. Cooper, Pamela S. Schindler. Concept and Cases by Cooper, Donald R Schindler, Pamela S Series: The McGraw-Hill/Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill/Irwin, c2006 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 COO-M 2006 804218. Place hold Add to cart (remove)
	9.	Consumer Behavior : Building Marketing Strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by Hawkins, Del I Best, Roger J Coney, Kenneth A Koch, Eric C Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Boston : Tata McGraw-Hill, McGraw-Hill Irwin, c2004 Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83420973 HAW-C 2004 802265, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83420973 HAW-C 2004 CD804292. Place hold Add to cart (remove)
	10.	Selling : building partnerships / Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr. by Weitz, Barton A Castleberry, Stephen Bryon Tanner, John F Series: The McGraw-Hill/Irwin series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2001 Online resources: Publisher description Table of contents only Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.85 WEI-S 2001 804330. Place hold Add to cart (remove)
	11.	Contemporary Advertising / William F. Arens. by Arens, William F Series: McGraw-Hill/Irwin series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2004 Availability: Items available for loan: Lahore Business School Library (3)Call number: 659.1 ARE-C 2004 804539, ... Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 659.1 ARE-C 2004 CD804539, ... Place hold Add to cart (remove)

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