Making marketing happen how great companies make strategic marketing planning work for them / Brian D. Smith.
Material type: TextPublication details: Oxford : Elsevier Butterworth-Heinemann, 2005.Description: xvi, 377p.: ill.(b&w); 10cmSubject(s): Genre/Form: DDC classification:- 658.802 22 SMI-M 2005 807823
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Reference | Lahore Business School Library Shelf No. 81, LBS | 658.802 SMI-M 2005 807823 (Browse shelf(Opens below)) | Not For Loan (Restricted Access) | 807823 |
Total holds: 0
Includes bibliographical references (p. [360]-370) and index.