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	1.	Marketing Communication Classics : An International Collection of Classics and Contemporary Papers / Maureen Fitzgerald ;David Arnott , Foreword by Terry Shimp. by Fitzgerald, Maureen Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Business Press, Thomson Learning, c2000 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 FIT-M 2000 804523. Place hold Add to cart (remove)
	2.	Marketing: A Strategic Approach [+CD] / J.R. McColl-Kennedy, G.C. Kiel. by McColl-Kennedy, J. R Kiel, Geoffrey C. (Geoffrey Charles), 1949- Material type: Text; Format: print ; Literary form: Not fiction Publication details: South Melbourne : Nelson Thomson Learning, c2000 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KEN-M 2000 815960. Items available for reference: Lahore Business School Library: Not For Loan (3)Call number: 658.8 KEN-M 2000 807849, ... Place hold Add to cart (remove)
	3.	Contemporary Marketing [+3 CD] / Louis E. Boone,; David L. Kurtz. by Boone, Louis E Kurtz, David L Edition: 11th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: Thomson South- Western, c2004 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 BOO-C 2004 815364. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 BOO-C 2004 CD815364. Place hold Add to cart (remove)

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