Services Marketing : Integrating Customer Focus Across the Firm / Valarie A. Zeithaml, Mary Jo Bitner.
Material type: TextPublication details: Boston : New Delhi : McGraw-Hill/Irwin, Tata McGraw-Hill/, c2003.Edition: 3rd edDescription: xx, 668 p. : ill. ; 26 cmISBN:- 0072471425 (alk. paper)
- 0070530424
- 658.8 21 ZEI-S 2003 804119
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 81, LBS | Book | 658.8 ZEI-S 2003 804119 (Browse shelf(Opens below)) | 1 | Available | 804119 | |||
Books | Lahore Business School Library Shelf No. 81, LBS | Book | 658.8 ZEI-S 2003 804551 (Browse shelf(Opens below)) | 2 | Available | 804551 |
Total holds: 0
Includes bibliographical references and index.