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1.
Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : South-Western Cengage Learning, c2005
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 CHU-M 2005 804219, ...

2.
Marketing research : methodological foundations / Dawn Iacobucci, Gilbert A. Churchill, Jr. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : South-Western Cengage Learning, 2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 LAC-M 2010 805207.

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