Services Marketing : People, Technology, Strategy / Christopher Lovelock, Jochen Wirtz.
Material type: TextPublication details: New Delhi : Upper Saddle River, N.J. : Pearson Education, Pearson/Prentice Hall, c2004.Edition: 5th editionDescription: 674 p.; ill.; 26 cmISBN:- 8129704536
- 22 658.8 LOV-S 2004 804055
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 27, LBS | Book | 658.8 LOV-S 2004 804055 (Browse shelf(Opens below)) | Available | 804055 |
Total holds: 0
Includes bibliographical references and indexes.