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1.
Rural Marketing Text and Cases / C.S.K Krishnamacharyulu,Lalitha,Ramakrishnan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2002
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 KRI-R 2002 800346, ...

2.
Marketing : Defined, Explained, Applied / Michael Levens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : New Delhi : Prentice Hall, Pearson, 2010 [2011]
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 LEV-M 2010 805145. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 LEV-M 2010 805146.

3.
Cases in Rural Marketing : An Integrated Approach / C S G Krishnamacharyulu; Lalitha Ramakrishnan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson Education, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 KRI-C 2003 804064.

4.
Marketing : Defined, Explained, Applied / Michael Levens. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Pearson, c2011
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 LEV-M 2011 807239, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 LEV-M 2011 807241.

5.
Services Marketing : People, Technology, Strategy / Christopher Lovelock; Jochen Wirtz. Jayanta Chatterjee. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India: Pearson, c2011
Availability: Items available for loan: Lahore Business School Library (33)Call number: 658.8 LOV-S 2011 808399, ... Not available: Lahore Business School Library: Checked out (2).

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