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1.
The New Conceptual Selling Miller Heiman by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2004
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.85 HEI-T 2004 902562.

2.
Brandwashed Martin Lindstrom by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2012
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8343 LIN-B 2012 900877.

3.
Sticky Marketing Grant Leboff by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2011
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 LEB-S 2011 900910.

4.
Neuro Marketing in Action How to talk and sell to the brain Patrick M. George by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2014
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 GEO-N 2014 902597.

5.
Experiential Marketing A practical guide to interactive brand experience Shaz Smilansky by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2009
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.8 SMI-E 2009 902595.

6.
Beyond Branding how the new values of transparency and integrity are changing the world of brands Nicholas Ind by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2004
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.82 IND-B 2004 902582.

7.
The New Strategic Selling Stephen E. Heiman, Diane Sanchez by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2004
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.81 HEI-T 2004 902619.

8.
Shopper Marketing How to increase purchase decisions at the point of sale Markus Stahlberg by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Kogan Page 2012
Availability: Items available for loan: The University of Lahore, Gujrat campus (1)Call number: 658.82 STA-S 2012 902604.

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