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The marketing plan / William A. Cohen.

By: Material type: TextTextPublication details: Hoboken, NJ : J. Wiley & Sons, c2006.Edition: 5th edDescription: xviii, 350 p. : ill. ; 28 cmISBN:
  • 047175529X (pbk. : alk. paper)
  • 9780471755296
Subject(s): DDC classification:
  • 658.802 22 COH-M 2006 804031
Online resources:
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 81, LBS Book 658.802 COH-M 2006 804031 (Browse shelf(Opens below)) Available 804031
Books Books Lahore Business School Library Shelf No. 81, LBS Book 658.802 COH-M 2006 804067 (Browse shelf(Opens below)) 2 Available 804067
Total holds: 0

Includes bibliographical references (p. 345-346) and index.

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