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41.
Harvard Business Review on Turnarounds / Series: Harvard business review paperback series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, 2001
Other title:
  • Turnarounds
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.4063 HAR- 2001 803609.

42.
Harvard business review on leadership / Series: Harvard business review paperback series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Harvard Business School Press, c1998
Other title:
  • On leadership
  • Leadership
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.4092 HAR- 1998 804700.

43.
Bad leadership : what it is, how it happens, why it matters / Barbara Kellerman. by Series: Leadership for the common good
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2004
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.4092 KEL-B 2004 803647.

44.
Results-based leadership / Dave Ulrich, Jack Zenger, Norm Smallwood. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, 1999
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.4092 ULR-R 1999 803685.

45.
Common knowledge : how companies thrive by sharing what they know / Nancy M. Dixon. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.45 DIX-C 2000 803712.

46.
Creating Breakthrough Innovations. Series: The results-driven manager series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2006
Online resources:
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.514 CRE- 2006 800232.

47.
Product juggernauts : how companies mobilize to generate a stream of market winners / Jean-Philippe Deschamps and P. Ranganath Nayak. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c1995
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.56 DES-P 1995 801858, ...

48.
Private Label Strategy : How to Meet the Store Brand Challenge / Nirmalya Kumar, Jan-Benedict E.M. Steenkamp. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2007
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 KUM-P 2007 800310.

49.
What is marketing? / Alvin J. Silk, content adviser. by Series: What is? series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2006
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 SIL-W 2006 802149.

50.
Marketing Metaphoria : What Deep Metaphors Reveal About the Minds of Consumers / Gerald Zaltman, Lindsay H. Zaltman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2008
Online resources:
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 ZAL-M 2008 800308.

51.
Marketing as Strategy : Understanding the CEO's Agenda for Driving Growth and Innovation / Nirmalya Kumar ; [foreword by Philip Kotler] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2004
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 KUM-M 2004 804137.

52.
Total Access : Giving Customers What They Want in an Anytime, Anywhere World / Regis McKenna. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2002
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.812 MCK-T 2002 804157.

53.
Harvard Business Review on Customer Relationship Management/ by Series: Harvard business review paperback series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2001
Other title:
  • Customer relationship management
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.812 HAR- 2001 804164.

54.
Authenticity : what consumers really want / James H. Gilmore, B. Joseph Pine II. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2007
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8343 GIL-A 2007 802326.

55.
How customers think : essential insights into the mind of the market / Gerald Zaltman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8342 ZAL-H 2003 804274.

56.
Digital Capital : Harnessing the Power of Business Webs / Don Tapscott, David Ticoll, Alex Lowy. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.84 TAP-D 2000 804312.

57.
Got Game : How the gamer generation is reshaping business forever / John C. Beck, Mitchell Wade. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2004
Online resources:
Availability: Items available for loan: Lahore Business School Library (2)Call number: 794.8 BEC-G 2004 800092, ...

58.
Harvard Business Review on Managing Diversity. by Series: Harvard business review paperback series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2001
Other title:
  • Managing diversity
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.3008 HAR- 2001 804665.

59.
Harvard Business Review on Marketing. Series: The Harvard business review paperback series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2001
Other title:
  • On marketing
  • Marketing
Online resources:
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 HAR- 2001 803206.

60.
Harvard Business Review on Innovation. Series: The Harvard business review paperback series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Harvard Business School Press, c2001
Other title:
  • On innovation
  • Innovation
Availability: Not available: Lahore Business School Library: Checked out (1).

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