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The Blackwell Encyclopedic Dictionary of Marketing / Edited by Barbara R. Lewis and Dale Littler.

Contributor(s): Material type: TextTextSeries: Blackwell encyclopedia of managementPublication details: Oxford ; Cambridge, Mass. : Blackwell Business, 1997.Description: 274 p. : ill. ; 26 cmISBN:
  • 1557869391 (alk. paper)
Other title:
  • Dictionary of marketing
Subject(s): DDC classification:
  • 22 380.103 BLA- 1997 804521
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Reference Reference Lahore Business School Library Shelf No. 81, LBS Not for loan and check out is restricted 380.103 BLA- 1997 804521 (Browse shelf(Opens below)) Lost Not For Loan 804521
Total holds: 0

Includes bibliographical references and index.

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