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Your search returned 42 results.

1.
Handbook of Strategic Marketing Communications: New ways to build and integrate communications/ Paul Smith,Chris Berry,Alan Pulford.

by Smith,Paul | Berry,Chris | Pulford,Alan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: Crest, 2003Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 SMI-H 2003 803487] (1).
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2.
Marketing [+CD] / Eric N. Berkowitz ... [et al.].

by Berkowitz, Eric N | Kerin, Roger A | Hartley, Steven W | Rudelius, William.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MAR- 2000 804045] (2). Items available for reference: Lahore Business School Library [Call number: 658.8 MAR- 2000 CD804045] (2).
In transit (1).
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3.
Marketing : best practices / Michael R. Czinkota ... [et al.].

by Czinkota, Michael R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth ; Dryden, c2000Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MAR- 2000 804088] (2).
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4.
Marketing management : an international perspective / edited by Kamran Kashani and Dominique Turpin.

by Kashani, Kamran | Turpin, Dominique.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Houndmills, Basingstoke [England] : Macmillan Business, 1999Online access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MAR- 1999 804081] (1).

5.
Marketing apocalypse : eschatology, escapology and the illusion of the end / edited by Stephen Brown, Jim Bell and David Carson.

by Brown, Stephen, 1955 March- | Bell, Jim, 1954- | Carson, David, 1947-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; New York : Routledge, 1996Online access: Publisher description Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MAR-B 1997 803297] (1).

6.
International marketing : a strategic approach to world markets / Simon Majaro.

by Majaro, Simon.

Edition: Rev. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Boston : Allen & Unwin, 1982Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MAJ-I 1982 804544] (1).

7.
Marketing Models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy.

by Lilien, Gary L, 1946- | Kotler, Philip | Moorthy, K. Sridhar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : New Delhi : Prentice-Hall, Prentice-Hall India, c1992Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 LIL-M 1992 804037] (2). Items available for reference: Lahore Business School Library [Call number: 658.8 LIL-M 1992 804039] (1).

8.
Marketing : Defined, Explained, Applied / Michael Levens.

by Levens, Michael.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : New Delhi : Prentice Hall, Pearson, 2010 [2011]Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 LEV-M 2010 805145] (1). Items available for reference: Lahore Business School Library [Call number: 658.8 LEV-M 2010 805146] (1).

9.
Future Marketing : Targeting Seniors, Boomers, and Generations X and Y / Joe Marconi.

by Marconi, Joe.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business Books : in conjunction with The American Marketing Association, c2001Online access: Publisher description | Contributor biographical information Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MAR-F 2001 804092] (1).

10.
Market Leadership Strategies for Service Companies : Creating Growth, Profits, and Customer Loyalty / Craig Terrill and Arthur Middlebrooks.

by Terrill, Craig | Middlebrooks, Arthur.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, c2000Online access: Table of contents | Publisher description Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 TER-M 2000 804080] (1).

11.
Crossing the Chasm : Marketing and Selling Technology Products to Mainstream Customers / Geoffrey A. Moore ; with a foreword by Regis McKenna.

by Moore, Geoffrey A, 1946-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: [New York, N.Y.] : HarperBusiness, c1991Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 MOO-C 1991 804079] (1).

12.
Basic marketing : a global-managerial approach/ William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2002Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PER-B 2002 804073] (1).

13.
Basic marketing : a global-managerial approach/ William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, c1999Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PER-B 1999 804074] (2). Items available for reference: Lahore Business School Library [Call number: 658.8 PER-B 1999 CD804647] (1).

14.
Marketing Management: Knowledge and skills/ J.Paul Peter,James H.Donnelly.

by Peter,Paul J | Donnelly,James H.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston: McGraw Hill, c2007Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PET-M 2007 801566] (1).

15.
Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 15th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, 2005Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PER-B 2005 801857] (2).

16.
Applications in basic marketing : clippings from the popular business press / William D. Perrault and E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 2001-2002 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin McGraw-Hill, c2002Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PER-A 2002 804555] (2).

17.
Applications in Basic Marketing: Clippings from the popular business press/ William D.Perreault,E.Jerome McCarthy.

by Perreault,William D | McCarthy,Jerome E.

Edition: 1998-1999 edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston: McGraw Hill Irwin, c1999Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PER-A 1999 804076] (1).

18.
New Marketing in the New Economy: Readings in e-business marketing/ Hugh M.Pattinson,David R.Low.

by Pattinson,Hugh M | Low,David R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Australia: McGraw Hill, []Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PAT-N [] 804113] (1).

19.
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PER-E 2006 802833] (10). Items available for reference: Lahore Business School Library [Call number: 658.8 PER-E 2006 CD802833] (10).

20.
Principles of Services Marketing/ Adrian Palmer.

by Palmer,Adrian.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London: McGraw Hill, c2001Availability: Items available for loan: Lahore Business School Library [Call number: 658.8 PAL-P 2001 801861] (1).

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