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1.
Electronic Marketing : Integrating Electronic Resources into the Marketing Process / Joel Reedy, Shauna Schullo, Kenneth Zimmerman. by Series: The Dryden Press series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.872 REE-E 2000 804115.

2.
Customer behavior : consumer behavior & beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth, TX : Dryden Press, c1999
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8342 SHE-C 1999 804289.

3.
Brandwashed: Tricks companies use to manipulate our minds and persuade us to buy/ Martin Lindstrom. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page, c2012
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8343 LIN-B 2012 806093.

4.
Consumer Behavior / Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey. by
Edition: 11 ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi.; Person: c2015. c2016
Availability: Items available for loan: Lahore Business School Library (49)Call number: 658.8342 SCH-C 2015 806657, ... Not available: Lahore Business School Library: Checked out (9). Lahore Business School Library: Lost (1).

5.
Retail marketing management / David Gilbert. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida India: Pearson Education, c2016
Availability: Items available for loan: Lahore Business School Library (17)Call number: 658.87 GIL-R 2016 813519, ...

6.
Digital marketing all-in-one / by Stephanie Diamond. by Series: --For dummies
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: New Jersey: John Wiley & Son/ c2019
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.872 DIA-D 2019 815246.

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