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Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by
Edition: 9th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Ft. Worth, Tex. : Harcourt College Publishers, c2001
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8342 BLA-C 2001 805601.
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Marketing Research / John Boyce. by
Edition: 2nd ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi.: Tata McGrawHill, c2014
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 BOY-M 2014 806990, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 BOY-M 2014 806992.
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Essential of Marketing Research / William G. Zikmund,Barry J.Babin. by Series:
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : Cengage Learning, c2007
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.83 ZIK-E 2007 807613, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 ZIK-E 2007 807612.
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Marketing Research: An Applied Orientation / Naresh K. Malhotra, Satyabhusan Dash. by
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: India: Pearson, c2019
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.83 MAL-M 2019 815471. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.83 MAL-M 2019 815196.
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