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The Marketing Strategy: A Handbook/ Norton Paley. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Crest Publishing House, 2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 PAL-M 2003 804134.
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Strategic Marketing [+CD] : Text and Caes the Indian Perspective / S. Shajahan. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi: Viva Books, 2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.802 SHA-S 2010 805342. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.802 SHA-S 2010 CD805342.
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Modeling the Supply Chain / Jeremy F. Shapiro. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia : Thomson Duxbury, 2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.7 SHA-M 2001 803892.
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Marketing management / Michael R. Czinkota, Masaaki Kotabe. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Cincinnati : South-Western College Pub., c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 CZI-M 2001 804011.
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The marketing plan / William A. Cohen. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hoboken, NJ : J. Wiley & Sons, c2006
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.802 COH-M 2006 804031, ...
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Business marketing. by
Edition: 3rd ed. / Frank G. Bingham, Jr., Roger Gomes, Patricia A. Knowles.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 BIN-B 2005 804505.
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