Product Management / Donald R. Lehmann, Russell S. Winer.
Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2002.Edition: 3rd edDescription: xxv, 502 p. : ill. ; 24 cmISBN:- 0070275491 (alk. paper)
- 658.56 21 LEH-P 2002 801865
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 75, LBS | Book | 658.56 LEH-P 2002 801865 (Browse shelf(Opens below)) | Available | 801865 |
Total holds: 0
Includes bibliographical references and indexes.