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	1.	Brand Positioning : Strategies for Competitive Advantage / Subroto Sengupta. by Sengupta, Subroto Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Tata McGraw Hill, c1990 Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 SEN-B 1990 804183. Place hold Add to cart (remove)
	2.	From bricks to clicks : 5 steps to creating a durable online brand / Serge Timacheff, Douglas E. Rand. by Timacheff, Serge Rand, Douglas E Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2001 Online resources: Publisher description Table of contents Contributor biographical information Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.827 TIM-F 2001 804182. Place hold Add to cart (remove)
	3.	No cover image available Brand new brand thinking [electronic resource] : brought to life by 11 experts who do / edited by Merry Baskin and Mark Earls. by Baskin, Merry Earls, Mark Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2002 Online resources: get it@Duke Availability: Items available for loan: Central Library, Defence Road Campus (1)Call number: 685.827 BAS-B 7136. Place hold Add to cart (remove)
	4.	Un brandable. : #HowToSucceedInTheNewBrandSpace / #AdamNStone. by Stone, Adam N Adz, King, 1969- [author.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: London: Thames & Hudson, c 2015 Availability: Not available: School of Creative Arts Library: In transit (1). Place hold Add to cart (remove)

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