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1.
Supply Chain Management : Strategy, Planning, and Operation / Sunil Chopra, Peter Meindl, Dharam, Vir Kalra. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson Prentice Hall, c2007
Availability: Items available for loan: Lahore Business School Library (5)Call number: 658.7 CHO-S 2007 803570, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.7 CHO-S 2007 803729.

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2.
Marketing/ Paul Baines,Chris Fill and Kelly Page. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Oxford Uni Press, c2008
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 BAI-M 2008 805655.

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3.
Marketing Management/ Philip Kotler,Kevin Lane Keller. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Prentice Hall, c2006
Availability: Items available for loan: Lahore Business School Library (9)Call number: 658.8 KOT-M 2006 804007, ...

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4.
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Financial Services Marketing : A Reader / Arthur Meidan,Barbara Lewis.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: The Dryden Press, c1997
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 FIN-M 1997 804020.

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5.
Marketing Management/ Philip Kotler. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2003
Availability: Items available for loan: Lahore Business School Library (4)Call number: 658.8 KOT-M 2003 804559, ...

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6.
Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden. by Series: McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill Companies, c1997
Online resources:
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 GUI-M 1997 804015, ...

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7.
Strategic Marketing Management : Planning and Control, Analysis and Decision / Paul Fifield and Colin Gilligan. by Series: The CIM workbook series. Marketing | Marketing series (London, England)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Boston : New Delhi : Butterworth-Heinemann, Viva Books, 1999
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 FIF-S 1999 804021.

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8.
Bringing New Technology to Market / Kathleen R. Allen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Prentice Hall, 2002
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.5 ALL-B 2002 803833.

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9.
No cover image available
Rural Marketing / by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India.: Pearson.; 2012
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 KAS-R 2012 807109, ... Items available for reference: Lahore Business School Library: Not For Loan (4)Call number: 658.8 KAS-R 2012 807107, ...

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