Strategic Marketing Management Cases / David W. Cravens, Charles W. Lamb, Victoria L. Crittenden.
Material type: TextSeries: The Irwin/McGraw-Hill series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2002.Edition: 7th edDescription: xvi, 685 p. : ill. ; 26 cm. + 1 computer disc (4 3/4 in.)ISBN:- 0072429461 (alk. paper)
- 658.802 21 CRA-S 2002 800020
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Reference | Lahore Business School Library Shelf No. 81, LBS | Book | 658.802 CRA-S 2002 800020 (Browse shelf(Opens below)) | 1 | Not For Loan | 800020 | |||
Books | Lahore Business School Library Shelf No. 81, LBS | Book | 658.802 CRA-S 2002 800021 (Browse shelf(Opens below)) | 2 | In transit from Lahore Business School Library to University College of Medicine Library since 10/11/2016 | 800021 | |||
Audio Visual Materials | Lahore Business School Library Audio Visual Section | Not for loan and check out is restricted | 658.802 CRA-S 2002 CD800020 (Browse shelf(Opens below)) | 1 | Not For Loan | CD800020 | |||
Audio Visual Materials | Lahore Business School Library Audio Visual Section | Not for loan and check out is restricted | 658.802 CRA-S 2002 CD800021 (Browse shelf(Opens below)) | 2 | Not For Loan | CD800021 |
Includes bibliographical references and index.
System requirements for accompanying computer disc: IBM® PC, or 100% compatible with a Pentium®/90 MHz processor, 16MB of RAM, Microsoft® Windows®95 or higher, and Microsoft® Exel 97 or higher.