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Principles of International Marketing / Michael R Czinkota; Ilkka A Ronkainen. by
Edition: 9th ed
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia: Cengage Learning / South-Western, c2010
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.84 CZI-P 2010 805201. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.84 CZI-P 2010 805393.
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Advertising Management / Rajeev Batra, Johm G. Myers, David A. Aaker. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi : Pearson, Prentice Hall, c1996
Availability: Items available for loan: Lahore Business School Library (6)Call number: 659.1 BAT-A 1996 804378, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 659.1 BAT-A 1996 805778.
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International Marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham. by
Edition: 15th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : McGraw-Hill/Education, c2011
Availability: Items available for loan: Lahore Business School Library (5)Call number: 658.84 CAT-I 2011 807690, ... Items available for reference: Lahore Business School Library: Not for loan (1)Call number: 658.84 CAT-I 2011 807692. Not available: Lahore Business School Library: In transit (1).
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Marketing channels : a management view / Bert Rosenbloom. by
Edition: 8th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Australia ; Mason, OH : South-Western Cengage Learning, c2013
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.84 ROS-M 2013 807726, ... Items available for reference: Lahore Business School Library: Not for loan (1)Call number: 658.84 ROS-M 2013 807728.
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