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1.
Professional Services : Text and Cases / Thomas DeLong, Ashish Nanda. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658 DEL-M 2003 805916.

2.
Service management : operations, strategy, and information technology / James A.Fitzsimmous,Mona J.Fitzsimmous. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw Hill, c2006
Availability: Items available for reference: Lahore Business School Library: Not For Loan (2)Call number: 658 FIT-S 2006 804457, ...

3.
Service management : operations, strategy, and information technology / James A. Fitzsimmons, Mona J. Fitzsimmons. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2004
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658 FIT-S 2004 802667. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658 FIT-S 2004 CD802667.

4.
Service management : operations, strategy, and information technology / James A. Fitzsimmons, Mona J. Fitzsimmons. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658 FIT-S 2001 802666. Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658 FIT-S 2001 CD802666.

5.
Managing Services: Marketing,operations and human resources/ Christopher H.Lovelock. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey: Prentice Hall, c1992
Availability: Not available: Lahore Business School Library: In transit (1).

6.
Service America in The New Economy/ Karl Albrecht and Ron Zemke. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw Hill, c2002
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.00973 ALB-S 2002 802777.

7.
The Services Buyer in the Role of Project and Cost Management / Brian Farrington, Derek W. F. Waters. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: International Thomson Business Press, c1997
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.72 FAR-S 1997 803407.

8.
Service operations management : improving service delivery / Robert Johnston,Graham Clark. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2005
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.5 JOH-S 2005 806162.

9.
Cases in total quality management : manufacturing and services / Jay H. Heizer, Jay Nathan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : South-Western College Pub., c1998
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.562 HEI-C 2005 803814.

10.
Essentials of services marketing / K. Douglas Hoffman, John E. G. Bateson. by Series: The Dryden Press series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Harcourt College Publishers, c2001
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 HOF-E 2001 800016, ...

11.
Market Leadership Strategies for Service Companies : Creating Growth, Profits, and Customer Loyalty / Craig Terrill and Arthur Middlebrooks. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill. : NTC Business Books, c2000
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 TER-M 2000 804080.

12.
Principles of Services Marketing/ Adrian Palmer. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: McGraw Hill, c2001
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 PAL-P 2001 801861.

13.
Services Marketing/ K.Rama Mohana Rao. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2007
Availability: Items available for loan: Lahore Business School Library (4)Call number: 658.8 RAO-S 2007 804100, ...

14.
Services Marketing : Integrating Customer Focus Across the Firm / Valarie A. Zeithaml, Mary Jo Bitner. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : New Delhi : McGraw-Hill/Irwin, Tata McGraw-Hill/, c2003
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658.8 ZEI-S 2003 804119, ...

15.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2006
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 ZEI-S 2006 804550.

16.
Services Marketing : Australia and New Zealand / Christopher H Lovelock; Paul Patterson; Rhett H Walker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney: Prentice Hall, c1998
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.800994 LOV-S 1998 800361.

17.
Services Marketing : People, Technology, Strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 5th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Upper Saddle River, N.J. : Pearson Education, Pearson/Prentice Hall, c2004
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.8 LOV-S 2004 804055.

18.
Quality : A Critical Introduction / John Beckford. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1998
Online resources:
Availability: Items available for loan: Lahore Business School Library (1)Call number: 658.562 BEC-Q 2001 803827.

19.
Service Management : Operations, Strategy, Information Technology / James A. Fitzsimmons, Mona J. Fitzsimmons. by Series: The McGraw-Hill/Irwin series operations and decision sciences
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2011
Availability: Items available for loan: Lahore Business School Library (2)Call number: 658 FIT-S 2011 807328, ... Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658 FIT-S 2011 807326.

20.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Prentice Hall, c2011
Availability: Items available for reference: Lahore Business School Library: Not For Loan (1)Call number: 658.8 LEV-S 2011 807795.

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