Hollensen, Svend. <br/><br/>
Global Marketing :  A Decision-Oriented Approach / 
Svend Hollensen. 
 - 3rd ed. 
 - India :  Pearsons,  2007. 
 - 717 p. :  ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>8131711951 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>Export marketing--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.84  / HOl-G 2007 801824