TY - BOOK TI - Harvard Business Review on the Innovative Enterprise SN - 159139130X (alk. paper) U1 - 658.4063 21 PY - 2003/// CY - Boston PB - Harvard Business School Pub. KW - Technological innovations KW - Creative ability in business KW - Research, Industrial N1 - Includes index; Creativity under the gun / Teresa M. Amabile, Constance N. Hadley, and steven J. Kramer -- Tough-minded ways to get innovative / Andrall E. Pearson -- Breaking out of the innovation box / John D. Wolpert -- The sputtering R&D machine / Martha Craumer -- Inspiring innovation / Ellen Peebles -- The discipline of innovation / Peter F. Drucker -- Research that reinvents the corporation / John Seely Brown -- Creativity is not enough / Theodore Levitt ER -