Harvard Business Review on the Innovative Enterprise. 

 - Boston :  Harvard Business School Pub.,  c2003. 
 - vii, 195 p. ;  21 cm. 
 - The Harvard business review paperback series .
<br/><br/> Includes index. 
<br/><br/>Creativity under the gun / Teresa M. Amabile, Constance N. Hadley, and steven J. Kramer -- Tough-minded ways to get innovative / Andrall E. Pearson -- Breaking out of the innovation box / John D. Wolpert -- The sputtering R&D machine / Martha Craumer -- Inspiring innovation / Ellen Peebles -- The discipline of innovation / Peter F. Drucker -- Research that reinvents the corporation / John Seely Brown -- Creativity is not enough / Theodore Levitt. 
<br/><br/><label>ISBN: </label>159139130X (alk. paper) 9780070254886 
<br/><br/><label>LCCN: </label>2002152617 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations.<br/>Creative ability in business.<br/>Research, Industrial.
<br/><br/><label>Dewey Class. No.: </label>658.4063  / HAR- 2003 803203