Kleindl, Brad Alan,  1955- <br/><br/>
Strategic Electronic Marketing :  Managing e-business / 
Brad Alan Keindl. 
 - Cincinnati, Ohio :  SouthWestern College Publishing,  c2001. 
 - xxi, 342 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0324013191 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Telemarketing.<br/>Database marketing.
<br/><br/><label>Dewey Class. No.: </label>658.84  / KLE-S 2001 804237