Mohammed,Rafi A. Internet marketing : building advantage in the networked economy / Rafi A. Mohammed ... [et al.] - 2nd ed. - Boston : McGraw-Hill/Irwin MarketspaceU, c2004. - xxxi, 743 p. : ill. ; 27 cm. Includes bibliographical references and index. ISBN: 0072538422 (alk. paper) Subjects--Topical Terms: Internet marketing. Dewey Class. No.: 658.84 / MOH-I 2004 804238