Fletcher, Richard. <br/><br/>
International Marketing : An Asia-Pacific Pperspective / 
Richard Fletcher; Heather Crawford. 
 - 6th ed. 
 - Frenchs Forest, N.S.W. :   Pearson Australia (a division of Pearson Australia Group Pty Ltd),   c2014. 
 - xxvi, 720 p.:  ill,;  26 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781442560833 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Asia.<br/>Export marketing.<br/>Pacific Area.<br/>International business enterprises.
<br/><br/><label>Dewey Class. No.: </label>658.84  / FLE-I 2014 815928