Iacobucci, Dawn. <br/><br/>
Marketing Management / 
Dawn Iacobucci. 
 - India:  Cengage Learning,  c2016. 
 - xiii, 335p,;  ill.;  26 cm. 
<br/><br/>Index. 
<br/><br/><label>ISBN: </label>9788131532485 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / IAC-M  2015 815470