Anderson, James C. <br/><br/>
Business Market Management (B2B): Understanding, Creating, and Delivering Value / 
James C Anderson; James A Narus, Das Narayandas, D.V.R. Seshadri. 
 - 3rd ed. 
 - Delhi ,India:  Pearson,  c2012. 
 - xxii, 462,;  ill.;  24 cm. 
<br/><br/><label>ISBN: </label>James C. Anderson 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / AND-B 2012 815449