Dalrymple,Douglas J. Sales Management: Concepts and cases/ Douglas J.Dalrymple,William L.Cron. - 5th ed. - New York: John & Wiley, c1995. - xvi,815p.: ill.; 23cm. include case index ISBN: 0471111503 Subjects--Topical Terms: Sales management Dewey Class. No.: 658.81 / DAL-S 1995 804117