TY  - BOOK
AU  - Backman, Michael.
AU  - Butler, Charlotte.
TI  - Big in Asia: 25 Strategies for Business Success 
SN  - 0333985117
U1  - 658.4012 23
PY  - 2003///
CY  - New York
PB  - Palgrave
KW  - Success in business
KW  - Asia
KW  - Strategic planning
KW  - Business planning
KW  - Intercultural communication
KW  - International business enterprises--Management
KW  - Business enterprises
N1  - Index
ER  -