TY  - BOOK
AU  - Krishnamacharyulu, C.S.G.
AU  - Ramakrishnan, Lalitha.
TI  - Cases in Rural Marketing: An Integrated Approach 
SN  - 8178089688
U1  - 658.8 22
PY  - 2003///
CY  - New Delhi
PB  - Pearson Education
KW  - Target marketing -- India.
KW  - Small business marketing -- India.
KW  -  Rural industries -- India
N1  - Index
ER  -