Michael, Alex. Marketing Through Search Optimization : How to be Found on the Web / Alex Michael and Ben Salter. - Oxford ; Burlington, MA : Butterworth-Heinemann, 2003. - xiv, 243 p. : ill. ; 25 cm. ISBN: 0750659793 Nat. Bib. No.: GBA3-Y0253 Subjects--Topical Terms: Internet marketing.Web search engines. Dewey Class. No.: 658.802854678 / MIC-M 2003 804542