Kotler,Philip. <br/><br/>
Marketing for Hospitality and Tourism/ 
Philip Kotler,John Bowen,James Makens. 
 - 3rd ed. 
 - New Delhi:  Pearson,  c1996. 
 - 909p.:  ill.;  25cm. 
<br/><br/>include index 
<br/><br/><label>ISBN: </label>8177582038 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing for Hospitality
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT-M 1996 804063