Trott, Paul. <br/><br/>
Innovation Management and New Product Development / 
Paul Trott. 
 - 4th ed. 
 - New Delhi :  Pearson,  c2010. 
 - xxvii, 581 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9788131728031 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management.<br/>Industrial management.<br/>Product management.
<br/><br/><label>Dewey Class. No.: </label>658.575  / TRO-I 2010 802184