Gupta, Vipin. Business Policy and Strategic Management : Concepts and Applications / Vipin Gupta, Kamala Gollakota, R. Srinivasan. - New Delhi: Prentice-Hall, c2005. - xx, 611 p.; ill. ; 24 cm. Index. ISBN: 8120328620 Subjects--Topical Terms: Business planning.Strategic planning. Dewey Class. No.: 658.4012 / GUP-B 2005 803492