Belch, George E. (George Edward), 1951-; Belch, Michael A. <br/><br/>
Advertising and promotion 

 - INDIA  MCGRAW HILL  2009 
 - 838 P  27 CM 
<br/><br/><label>ISBN: </label>9780071284400 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>659.1  / BEL-A 2009 1105406