w.mullins john,c.walker,jr orville <br/><br/>
marketing manaegment a strategic decision making approach 
john w.mullins,orville c.walker,jr 
 - seventh edition 
 - india  mcgraw hill  2013 
 - xxi,551p:  25.3cm 
<br/><br/><label>ISBN: </label>9781259097201 
<br/><br/><label>Subjects--Topical Terms: </label><br/>marketing management a strategic decision making approach management sciences
<br/><br/><label>Dewey Class. No.: </label>658.8  / MUL-M 2013 905470