Anton, Jon. <br/><br/>
Customer Relationship Management :  The Bottom Line to Optimizing Your ROI / 
Jon Anton,; Natalie L. Petouhoff, Shalini Kalia. 
 - Delhi:  Pearson,  c2013. 
 - xvi, 263.:  ill.;  24 cm. 
<br/><br/>Index. 
<br/><br/><label>ISBN: </label>9788131791530 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations--Management.
<br/><br/><label>Dewey Class. No.: </label>658.812  / ANT-C 2013 811747