Levens, Michael.
Marketing : Defined, Explained, Applied /
Michael Levens.
- Upper Saddle River, NJ : Pearson, c2011.
- xiii, 290 p. : ill.; 28 cm.
Includes bibliographical references and index.
9780136075691 013607569X
2009281580
Marketing.
658.8 / LEV-M 2011 807239