TY  - BOOK
AU  - Fifield,Paul.
AU  - Lewis,Keith.
TI  - International Marketing Strategy 2000-2001
SN  - 0750649259
U1  - 658.848 22
PY  - 2000///
CY  - Oxford
PB  - Butterworth Heinemann
KW  - Strategic planning
N1  - include index
ER  -