Marketing Management / Philip Kotler,Kevin Lane Keller.

By: Kotler, Philip
Contributor(s): John W. Hartman Center for Sales, Advertising & Marketing History
Material type: TextTextPublisher: Delhi.; Pearson, c2013Edition: 14th edDescription: xxvi, 756 p. : ill. ; 28 cmISBN: 9788131767160Subject(s): Marketing -- ManagementDDC classification: 658.8
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Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books Lahore Business School Library
Shelf No. 76, LBS
Book 658.8 KOT-M 2013 807595 (Browse shelf) Available 807595
Total holds: 0

Includes bibliographical references and indexes.

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