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Advertising and Promotions : An Integrated Brand Approach / Richard J. Semenik; Chris T. Allen, Thomas C. O'Guinn, Hans Rudiger Kaufmann.

Contributor(s): Material type: TextTextPublication details: Andover: Cengage Learning, c2012.Edition: 6th edDescription: xli 710p.: ill.; 28 cmISBN:
  • 9788131721469
Subject(s): DDC classification:
  • 22 659.1 ADV- 2012 807452
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Books Books Lahore Business School Library Shelf No. 87, LBS Book 659.1 ADV- 2012 807452 (Browse shelf(Opens below)) C1 Available 807452
Books Books Lahore Business School Library Shelf No. 87, LBS Book 659.1 ADV- 2012 807453 (Browse shelf(Opens below)) C2 Available 807453
Reference Reference Lahore Business School Library Shelf No. 87, LBS Book 659.1 ADV- 2012 807454 (Browse shelf(Opens below)) C3 Not For Loan (Restricted Access) 807454
Total holds: 0

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