Strategic Management Concepts : A Competitive Advantage Approach / Fred R. David.
Material type: TextPublication details: Boston : Pearson, c2013.Edition: 14th edDescription: xiv, 386 p. : col. ill. ; 28 cmISBN:- 9788120348851
- Strategic concepts management [Cover title]
- 658.4012 23 DAV-S 2013 806663
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 64, LBS | Book | 658.4012 DAV-S 2013 806663 (Browse shelf(Opens below)) | C1 | Available | 806663 | |||
Books | Lahore Business School Library Shelf No. 64, LBS | Book | 658.4012 DAV-S 2013 806664 (Browse shelf(Opens below)) | C2 | Available | 806664 | |||
Books | Lahore Business School Library Shelf No. 64, LBS | Book | 658.4012 DAV-S 2013 806665 (Browse shelf(Opens below)) | C3 | Available | 806665 |
Previously published under title: Strategic management.
Includes bibliographical references and indexes.
Overview of strategic management -- The nature of strategic management -- Mcdonald's Corporation : doing great in a weak economy -- Strategy formulation -- The business vision and mission -- Wal-Mart : doing great in a weak economy -- The external assessment -- Dunkin' Brands, Inc. : doing great in a weak economy -- The internal assessment -- Amazon.com, Inc. : doing great in a weak economy : how? -- Strategies in action -- Volkswagen AG : doing great in a weak economy : how?.