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Mass communication theory : Foundations, ferment, and future / Stanley J. Baran, Dennis K. Davis.
Material type:
TextSeries: Wadsworth series in mass communication and journalismPublication details: Boston, MA : Wadsworth Cengage Learning, c2009.Edition: 5th edDescription: xxiv, 373 p. ; 24 cm. illISBN: - 9780495503637 (pbk.)
- 0495503630 (pbk.)
- 302.23 22 BAR-I 2012 806128
- P90 .B285 2009
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Lahore Business School Library Shelf No. 09, LBS | Book | 302.23 BAR-I 2012 806128 (Browse shelf(Opens below)) | Available | 806128 |
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| 302.20994 EUN-C 2012 815755 C21 Communicating in the 21st Century / | 302.22 STI-T 1971 800612 Theory of synchronous communications | 302.23 AKH-M 2000 800610 Media, religion and politics in Pakistan / | 302.23 BAR-I 2012 806128 Mass communication theory : | 302.23 BIA-M 2000 800611 Media/impact : | 302.23 CAM-M 1994 800581 Media,Mana and the markets/ | 302.23 CHO-M 2010 805992 Media writing/ |
Includes bibliographical references (p. 349-363) and index.