Social Media Marketing : Strategies for Engaging in Facebook, Twitter & other Social Media / Liana "Li" Evans.
Material type: TextPublication details: New Delhi : Indianapolis, Ind. : Pearson, Que, c2011.Description: viii, 342 p. : ill. ; 23 cmISBN:- 9780789742841 (pbk.) :
- 0789742845 (pbk.)
- 9788131758090
- 658.872 22 EVA-S 2011 806016
Contents:
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Books | Lahore Business School Library Shelf No. 87, LBS | Book | 658.872 EVA-S 2011 806016 (Browse shelf(Opens below)) | Available | 806016 |
Total holds: 0
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658.872 CRE- 2001 802826 Creating a Winning E-business / | 658.872 DAN-E 2011 807821 E-marketing : theory and application / | 658.872 DOD-A 2016 815839 The Art of Digital Marketing : The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns / | 658.872 EVA-S 2011 806016 Social Media Marketing : | 658.872 EVA-S 2011 807132 Social Media : | 658.872 EVA-S 2011 807131 Social Media : | 658.872 EVA-S 2011 807133 Social Media : |
Includes index.
The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.