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Wireless rules : New marketing strategies for customer relationship management anytime, anywhere / Frederick Newell and Katherine Newell Lemon.
Material type:
TextPublication details: New York : McGraw-Hill, c2001.Description: xxii, 330 p. ; 24 cm. illISBN: - 007137437X (alk. paper)
- 658.84 21 NEW-W 2001 804319
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Lahore Business School Library Shelf No. 85, LBS | Book | 658.84 NEW-W 2001 804319 (Browse shelf(Opens below)) | Available | 804319 |
Total holds: 0
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| 658.84 MCC-M 1996 800352 Marketing Channel Management : | 658.84 MEN-S 2000 804320 Scaling for E-Business : | 658.84 MOH-I 2004 804238 Internet marketing : | 658.84 NEW-W 2001 804319 Wireless rules : | 658.84 ONK-I 1997 805299 International Marketing: | 658.84 PAU-I 2005 803909 International Business/ | 658.84 PAU-I 2014 807026 International business / Justin Paul. |
Includes bibliographical references and index.