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Marketing channels / Barry Berman.
Material type:
TextPublication details: New York : Wiley, c1996.Description: xvi, 663, [60] p. : ill. (some col.) ; 24 cmISBN: - 0471577480 (alk. paper)
- 658.84 20 BER-M 1996 800357
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Lahore Business School Library Shelf No. 85, LBS | Book | 658.84 BER-M 1996 800357 (Browse shelf(Opens below)) | Available | 800357 |
Total holds: 0
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| 658.84 ASP-D 2001 804267 Digital Rush : | 658.84 AWA-E 2002 804265 Electronic commerce : from vision to fulfillment / | 658.84 AWA-E 2002 804268 Electronic commerce : from vision to fulfillment / | 658.84 BER-M 1996 800357 Marketing channels / | 658.84 BHA-E 2003 804308 Electronic Commerce: | 658.84 BOW-S 1992 803878 Strategic marketing channel management / | 658.84 BOW-S 1992 804147 Strategic marketing channel management / |
Includes bibliographical references and indexes.