Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Best.

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Material type: Text

TextPublication details: Boston : McGraw-Hill/Irwin, c2007.Edition: 10th edDescription: xxiv, 790 p. : col. ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 83, LBS	Book	658.8342 HAW-C 2007 804533 (Browse shelf(Opens below))	Available		804533
Audio Visual Materials	Lahore Business School Library Audio Visual Section	Not for loan and check out is restricted	658.8342 HAW-C 2007 CD804533 (Browse shelf(Opens below))	Not For Loan (Restricted Access)		CD804533

Total holds: 0

Includes bibliographical references and indexes.