Brand Warfare : 10 Rules for Building the Killer Brand : Lessons for New and Old Economy Players / David F. D'Alessandro, with Michele Owens.

By:

Contributor(s):

Material type: Text

TextPublication details: New York : McGraw-Hill, c2001.Description: xviii, 185 p. ; 24 cmISBN:

Subject(s):

DDC classification:

Online resources:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Books	Lahore Business School Library Shelf No. 82, LBS	Book	658.827 ALE-B 2001 804195 (Browse shelf(Opens below))	Available		804195

Total holds: 0

Includes index.